CANADA GOOSE NOMAD COLLECTION. We believe in small teams, purposefully cast, with diverse perspectives, given full responsibility. An increasingly large group of people that see the world through a different set of eyes. CAS (the Cellular Agriculture Society) is an international non-profit founded to advance cellular agriculture, the process of creating animal products from cells rather than animals. Yoshi co-founded monopo straight out of school after graduating from the Tokyo Waseda university in 2011. We deliver design-driven solutions through digital experiences, branding, advertising and video production. The result is an integrated campaign across a range of channels covering film, print, event booth design, social media, digital display and a microsite.
523 Followers, 259 Following, 86 Posts - See Instagram photos and videos from monopo london (@monopo_london) Artists, strategists, creatives, builders, talents, influencers, and the brands we work with.
monopo was tasked with building a truly engaging entry point for people that are new to cellular agriculture. Under the concept of Play With Puffer, we played with the product and created a series of stop-motion GIFs that show a more playful side of the brand. The campaign rolled out across Canada Goose’s social and digital channels during the Black Friday weekend. We renewed their CI/ VI/ BI by developing a new concept, designing all the product packaging, creating a website and producing brand movies under the slogan "Completely obsessed ". monopo London was asked to take charge of the strategy, design and development of the new website. At monopo, Georgi has been instrumental in growing international production capabilities.
To drive excitement for the opening of Canada Goose’s new stores in Milan, Paris and Shanghai, we concepted, designed and produced a series of urban excursion guides.
Mai grew up in Tokyo and moved to London in 2015 to study graphic design at Middlesex University. Founded as a production agency, making things is in our blood. With specific strengths in branding, it's Mai's mission to help Japanese brands craft identities that appeal across the world, without losing their authenticity. With a background in digital development, Kenta helps bridge the production resources of monopo's London and Tokyo offices. “WASO” is a Shiseido global skincare brand inspired by the philosophy of washoku (Japanese cuisine). Bringing together people with different perspectives and an innate habit of seeing things differently. After living and working in Cape Town and London, Georgi moved to Tokyo in 2015 to work as producer in TV, advertising and stage-management. monopo was responsible for planning and executing the 2019 AW season campaign, including the production and creative direction behind the social media communications strategy, key visuals, social media content, and the brand video for the campaign.
IF YOU HAVE ANY QUESTIONS OR WOULD LIKE TO WORK TOGETHER, A key initiative is the Legends’ Vision. Mai joined monopo London in the summer of 2019 to work on clients like Canada Goose, Yonex and Yamaha Music. RECENT WORK. A programme that brings together the most legendary athletes in badminton. Shun founded monopo together with Yoshi in 2011 after having started his career in digital marketing, consulting Japanese e-commerce brands on SEM, digital advertising and social media marketing strategy. In their quest to grow widespread understanding of cellular agriculture, CAS wanted to redesign cellag.org to become a global hub on the subject. We are a catalyst for innovative, design-driven solutions. Our expansion to London is driven by our desire to build an even richer community of collaborators all over the world. Digital design, digital development, brand design, content production, influencer marketing, communication strategy, advertising, social media management, digital innovation, retail design. The perfect opportunity to bring some light to the heaviest season, we thought. TOKYO. Yonex entrusted monopo with the global launch of their latest range of distance golf products, the new EZONE GT.
Our collective of globally-minded members in Tokyo and London mobilizes creative communities, breaking down barriers of language and culture to build effective solutions across digital experiences, branding, advertising and video production. At the start of 2020, the Legends’ Vision initiative shifted gears and it was time to redesign the website to reflect the high ambitions Yonex had for the new phase of the initiative. At monopo, Yoshi has led the client and talent expansion, growing the agency to 25 staff in 2018.
There she has played a central role in the internationalization of the agency, resulting in a growth in global business and a string of awards. monopo is a design-driven creative agency based in Tokyo, offering digital experiences, branding, advertising and video production services. A wide diversity of skills and passions that enables us to cast the perfect team for the brief at hand. The guides helped city-dwellers experience nature within their urban confines and were available in-store during the opening weeks. With Tokyo as our creative hub in Asia, London is our creative hub in Europe. To promote Diane Bonheur, a new shampoo brand by the Japanese cosmetic company Nature Lab, monopo was in charge of the new brand’s website design and social media presence.
BEAMS x HARVEY NICHOLS ... ENGLISH. As one of Japan’s leading sports brands and the global leader in badminton, Yonex has been the driving force behind badminton's global growth for decades. A Gobelins graduate, Melanie cut her teeth at leading digital agencies UNIT9 and HUGE in London before joining monopo Tokyo in 2016.
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